The new brand of the tire company is about to make its global debut!

The new brand “KRAIN” and its series of products will be launched at the Guangrao Exhibition.

The new brand “KRAIN” and its series of products will be launched at the Guangrao Exhibition. With the strategic combination of “Dual-brand, New Intelligent Manufacturing”, the company will open a new chapter of passenger car tires. Ten years of grinding a sword “Liyin” sword out of chipping.

The new factory, with a total investment of 1.32 billion yuan, went into operation in October 2024 formally.

Its “lighthouse factory” as the goal, to achieve intelligent maturity to the national level 5.

After full production, it can produce more than 10 million high-performance semi-steel tires annually.

With the support of the intelligent factory, the quality and production efficiency of “Liyin” is fully guaranteed.

This new brand was launched on May 15 at the Guangrao Tire Show.

Its full range of products covers 70% of new energy vehicle tires and 30% of fuel vehicle tires.

The low rolling resistance series developed for new energy vehicles has become the biggest highlight of the show.

There will be many core dealers, industry professionals and media to witness the brand launch.